How to get startup ideas — 10 frameworks — Failory

Ten practical frameworks for finding ideas worth building.

Failory's ten frameworks for finding startup ideas worth building. A more practical companion to Paul Graham's essay. The frameworks it covers: 1. Scratch your own itch 2. Look at what's changing (new platforms, new regulations, new demographics) 3. Copy a working business into a new geography 4. Unbundle an existing product's most-loved feature 5. Bundle two products your users already juggle 6. Sell picks and shovels to a booming industry 7. Rebuild an existing product for a specific niche 8. Productize a service you'd get paid $10k to consult on 9. Automate a task freelancers charge for 10. Find an underserved audience with money and no tools For PH specifically, frameworks 4, 5, and 7 tend to produce the most launch-friendly products: familiar shape, obvious tagline, easy to demo in 6 seconds. Frameworks 6, 8, and 9 are great businesses but harder to launch on PH because the value only lands once someone tries it — those launches often work better on X or LinkedIn.